Before, during and after National School Meals Week there will be regular information about LACA and how school caterers will "Get involved" with National School Meals Week (NSMW).
Date: 7/7/2010
The Local Authority Caterers Association (LACA) is launching the plans for National School Meals Week today at its AGM in Birmingham via the website www.iloveschoolmeals.co.uk. The week is taking place from 8th to 12th November 2010 and is encouraging local authorities and schools to "Get involved" by promoting healthy school meals to parents, pupils, students, teachers and governors.
Each day has a different theme, they are: Monday Get Eating as part of Britain's Biggest School Lunch; Tuesday is Get Supporting where LACA is working with Caterer and Hotelkeeper Magazine to encourage the hotel and catering industry to work with school caterers to give young people a greater interest in healthy food; on Wednesday it is Get Dancing when pupils and students are encouraged to have fun taking exercise with the latest street dances; Thursday is Remembrance Day when young people turn their minds to all those that have made the ultimate sacrifice for their country, it is also a reminder about how school meals for all were first introduced to combat malnutrition in war time; on Friday it is Get Giggling Day where school caterers will be putting fun onto the healthy eating menus.
Beverley Baker, Chair of LACA said, "NSMW in 2009 was the biggest and best yet with an estimated 16,000 schools taking part. I think this year's activities are even better because each of them can be used in either a Secondary or Primary School. School meals must play a key role in fighting the obesity epidemic that is facing today's younger generation".
Sandra Russell, incoming Chair of LACA said, "Moving to a digital campaign last year was the right move. Once an authority or school has registered to take part there are lots of downloads that will help them organise their events. There are menu posters, recipe ideas, invitations, a how to guide, planning sheet, face masks and much more. I firmly believe that NSMW makes good business sense as last year the average increase in sales from those that saw an increase in numbers was 7.8%.
For more information about the week or pictures from last year's NSMW please contact Arnold Fewell on 01609 775686 or arnold@avfmarketing.co.uk.